Events management: a developmental and managerial approach

OUTPUT TYPE: Monograph (Book)
PUBLICATION YEAR: 2011
TITLE EDITOR(S): D.Tassiopoulos
KEYWORDS: EVENT MANAGEMENT, EVENT SPONSORSHIP
DEPARTMENT: Public Health, Societies and Belonging (HSC)
Print: HSRC Library: shelf number 6956
HANDLE: 20.500.11910/3663
URI: http://hdl.handle.net/20.500.11910/3663

If you would like to obtain a copy of this Research Output, please contact Hanlie Baudin at researchoutputs@hsrc.ac.za.

Abstract

Managing events is both an art and a science. Events managers need to understand and fully embrace the multi-dimensional nature of events management, and cultivate the leadership skills and attitudes in themselves and those they manage. The importance of the successfully staging events has increased around the world, as more government agencies begin to realise the potential benefit of using events as strategic development tools. This third edition of Events Management, provides a definitive grounding in the development and management of small and large scale events.

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